五星级商务及度假酒店

·瑞廷品牌特质

Five-star businesshotels and Resorts

Features of Radegast Brand

源于宾客对瑞廷待客之道的忠诚和依赖。
豪华的设施,健康的美食,亲切的服务,轻松的氛围。
我们致力于通过中华“家”文化的传承,将“瑞廷”打造成为中国式的高端商务及度假酒店品牌。

Originated from customers loyalty and reliance to Radegast services;

Luxurious facilities, healthy food, warm services, and easy environment;

We are committed to establishing Radegast as one of top business and holiday hotel brands in China by inheriting the essence of Chinese family culture.

·瑞廷品牌故事

Radegast’s Brand Story

瑞廷寓意祥瑞、和谐之意,而“廷”字宛如中国庭院格调,四方而立,儒雅风韵,款客有道。
“瑞廷”标志设计取自古希腊待客女神的灵感,体现出优雅的亲和度。图形结构为竖立的细长椭圆,高窕挺拔,看似抽象画中长发披肩的女神。白色线条和版块图形源于瑞廷的英文名字Radegast的首字母 R,顺畅的曲线犹如柔滑飘逸的丝绸,恰似天伦丝一般的柔情,体现瑞廷致力于为宾客提供细致体贴服务的理念。

In Chinese, “瑞”in “瑞廷”(Radegast) means auspicious omen and harmony and “廷” means a traditional Chinese square court that is delicately decorated for its owner, usually a Confucius scholar, to receive his guests.

The design of “Radegast” Logo is inspired by a guest-receiving goddess in Greek Myths, highlighting the elegant and warm elements of the brand. The logo contains a slim oval standing there nicely and elegantly like a long hair goddess in an abstract painting. Together, the white streak in the middle and golden parts at its sides constitute the initial letter “R” of the brand name “Radegast”. The smooth and silky curves of the logo represent the “silky Sensation”, the concept guiding all Tianlun employees to provide guests with the most careful, thoughtful and considerate services.

·客源特征

睿智儒雅,气度不凡;
钟爱家一般温馨和谐的氛围;
忠诚品牌,信赖自己的选择;
重视生活品质,追求轻松自然的旅行体验;

 

Wise, elegant, gentle, graceful;

Love the comfortable and warm atmosphere of families;

Pursuit high quality life style and relaxing travel experience;

Loyal and confident in chosen brand